Make things tangible: Show off your numbers!

People like to have a tangible sense of what you can provide them. “We can raise your conversion rate!” That’s great, but by how much? 

People like large numbers. They are tangible, they are impressive, and they prove what you can do. Maybe you have some impressive numbers laying around. And you know what they say: If you got it, flaunt it!

Rather than just writing “We have maximized conversions for many businesses”, write something like “We have achieved conversion increases of up to 400%! Trusted by over 20 businesses, including:...”.

Your achievements are something to be proud of. Don’t get too cocky, but also don’t be afraid to show off a little. You earned it ;)